- Teal
- Petrol
- White
Neupulse
A naming workshop, logo, colours, type and style guide for a University of Nottingham spin-out making a wrist-worn device for people with Tourette’s. The device appears in the 2025 film I Swear.
- Naming
- Identity
- Style guide
Services
Branding with room to grow.
Names, logos and identities for start-ups and established businesses, with the colours, type, guidelines and everyday templates to go with them.
Selected branding
- Teal
- Petrol
- White
What’s included
Naming
If a name is hard to spell, hard to say or easy to confuse, you’ll hear so, with help finding a better one.
Logo and logomark
A full logo and a simple mark that still works tiny, in one colour, or embroidered on a polo shirt.
Colour and type
A palette with proper contrast, and font pairings that are usually free to use.
Style guide
A short, practical guide your printer and your next designer will thank you for.
Templates
Letterheads, business cards and the everyday documents you’ll actually use.
Logo files
Every format for screen and print, organised so you can find the right one.
How it works
Conversation
What the business does, who it’s for and where it’s heading.
Research
A look at your sector and beyond: what works, what’s tired and where there’s room.
Concepts
A small number of considered routes, not a wall of options.
Refine
One route developed in detail, tested in real situations.
Hand over
Logo files, palette, fonts, guidelines and templates.
Most identities take two to four weeks.
Good to know
Most identities cost between £700 and £1,200, depending on how much is involved. It’s less when it’s part of a website project.
Usually not. But if a name is hard to spell, hard to say or doesn’t tell people what you do, we’ll say so and help you find a better one if you want.
Yes. Sometimes the best answer is to modernise what’s there rather than start again.
Your logo in every format you’ll need, colours, fonts, a style guide and templates for everyday things like letterheads and business cards.
Have a project in mind? We would like to hear about it.
- Book a callTwenty minutes on a video call, at a time that suits youBook a call
- Phone07515 730686
- Emailhello@clifton-media.co.uk
- BasedMatlock, Derbyshire