cavendishdentalderby.co.uk
Cavendish Dental Practice, Derby
An NHS and private practice site with a hero film, patient case-study videos, online booking and finance, plus Google Ads for implants and braces.
- Website
- Google Ads
Dental websites and marketing, with the prices on the page.
Websites, local SEO, Google Ads and patient content for dental practices, from a studio that has worked with practices since 2017. Choose a website, add a monthly plan if you want one, and see exactly what it costs.
Practices include Cavendish Dental Practice, Ferndale House, We Love Teeth, Diamond Court, Cirencester Dental Practice, The Dental Implant Practice, 34 Dental and K3 Dental.
Practice websites
A few of the dental sites Clifton Media has built and looks after.
Packages and prices
Three steps. Take the first on its own, or add a plan when you’re ready. Every price is what you pay: there’s no VAT to add.
Step 1
A practice website
Fast, search-ready and easy for your team to update.
Fixed price
from£2,500Most practices: £2,500 to £3,500
A fixed quote before work starts, paid in thirds: on go-ahead, on design approval and at launch.
Or spread the cost
£250a month for 12 months, after £500 to start
£3,500 in total, for practices that would rather not pay up front.
Every practice website includes
- Designs for desktop and phone, approved by you
- Treatment, fees, team and new-patient pages
- Copy written or edited for patients and for search
- Online booking, finance and review links
- Team pages with GDC numbers and qualifications
- Search set-up: titles, schema, sitemap and Search Console
- Cookie consent and accessibility basics
- Recorded training, and 14 days of support after launch
Hosting and care is £75 a month on its own, or included in every monthly plan. What it covers
Step 2
A monthly plan
Optional. Choose how much help you want, and change it as you go.
Essential
Keep the site safe, current and looked after.
£150a month
- Hosting, backups, updates and security
- Up to an hour of changes a month: fees, team, notices
- Google Business Profile kept up to date
- Monthly form test and a short report
Talk about Essential Month to month
Growth
Bring in more patients from local search.
£400a month
- Everything in Essential
- Area pages for the towns your patients come from
- An article or patient story every month
- Review portal, QR cards and replies to reviews
- Listings checked and corrected on the main directories
- Monthly report on calls, forms and rankings
Talk about Growth Six-month minimum, then month to month
Active
Local search, content and Google Ads together.
from£650a month, plus ad spend
- Everything in Growth
- Google Ads management, with set-up included
- Landing pages for key treatments such as implants and Invisalign
- Call and form tracking, checked every fortnight
- A monthly call to plan what’s next
Talk about Active Ad spend paid to Google. Six-month minimum.
Many practices start with a website and Essential, then move up when they’re ready. If you don’t need a plan at all, we’ll say so.
Step 3
Extras
One-off and add-on work, whenever you need it.
- Practice photographyfrom £595Team and practice, with people in every shot.
- Introduction film£1,000–£2,500Around 90 seconds, planned around your website.
- Patient stories filmed on a phonefrom £60 eachWe train your team to film (from £400), then edit each one.
- Citation campaignfrom £150 a month40 to 50 directories, done by hand over six months.
- Google review portal and QR cards£160 set-upThen £20 a month. Included in Growth and Active.
- Google Ads on its ownfrom £150 a month£350 set-up, then management. Ad spend is paid to Google.
- Secure referral form£220 set-upThen £25 a month. Encrypted referrals from other dentists.
- AI assistant for your website£150 set-upThen £50 a month. Answers questions on fees, hours and treatments from your own content.
- Logo refreshfrom £600Alongside a new website.
- Extra changes£60 an hourFor anything outside your plan.
Built for dental practices
Fees people can find
A clear fees page your team updates in minutes, because patients want to know before they call.
Booking and finance
Links to the online booking, finance and payment systems you already use.
Patient stories
Real stories in words and on film, which reassure nervous patients more than any list of treatments.
GDC and ASA-aware
Team pages with GDC numbers, factual claims, and offers that follow the advertising rules.
Referrals
Secure online referral forms for dentists who send patients your way.
Notices that change
New-patient status, opening hours and holiday closures, updated in one place.
A practice website should reassure people that you’re the right fit for them. That comes from showing how you’ve helped patients before, not from a list of treatments and equipment.
Local SEO for practices
People search for a dentist near them. Area pages help you show up in the towns your patients travel from.
Impact Physio28
area pages, each written for a real place. For a practice, that means a page for each town patients travel from: how to get to you, where to park, the treatments people there ask about and reviews from local patients.
How a practice website comes together
Discovery
A call, then a look at your current site, your competitors and what patients search for.
Sitemap and wireframes
The pages and what goes on them, agreed before any styling.
Design
Desktop and phone designs you comment on directly.
Build and content
Built on a staging site, with copy checked by a nominated team member.
Launch and training
Tracking, redirects and compliance checks, then recorded training for your team.
Most practice websites take four to eight weeks, depending on how quickly content and photography come together.
Questions practices ask
Anything else? Call us on 07515 730686.
Most practice websites cost between £2,500 and £3,500, as a fixed quote paid in thirds.
You can also spread the cost: £500 to start, then £250 a month for 12 months.
No. The website is yours either way. Hosting and care is £75 a month on its own; the plans are there if you want more help.
There’s no VAT to add. Clifton Media isn’t VAT-registered, so the prices on this page are what you pay.
That matters for most practices: dental treatment is exempt from VAT, so practices usually can’t reclaim VAT charged by suppliers.
Yes. Team pages show GDC numbers and qualifications, claims are kept factual, and offers and before-and-after images are checked against the GDC’s guidance on advertising and the CAP Code.
Usually, yes. Practice sites we look after link to online booking, finance calculators and referral forms, and we’ll check yours at the start.
Sometimes, for different reasons: private treatments such as implants and Invisalign, recruiting staff, or keeping notices and fees current. If it isn’t worth it for you, we’ll say so.
Months rather than weeks, which is why Growth and Active have a six-month minimum. You get a short report every month showing what’s changed.
Often, yes. We check it over first, then either take on the hosting and care or quote for a rebuild if that would serve you better.
Book a call about your practice.
Twenty minutes on a video call, at a time that suits you. No pitch and no obligation, and by the end you’ll know roughly what it would cost.
- Where things stand now, and what you'd like more of
- What would help, roughly what it costs and how long it takes
- An honest answer on whether Clifton Media is the right fit
Prefer to talk now? Call us on07515 730686
- 1Your details
- 2Pick a time
Have a project in mind? We would like to hear about it.
- Book a callTwenty minutes on a video call, at a time that suits youBook a call
- Phone07515 730686
- Emailhello@clifton-media.co.uk
- BasedMatlock, Derbyshire