Search campaigns built around the treatments and services that matter most to you, with every call and form tracked, checked every fortnight and explained in plain English.
a day going on display ads, with no conversion tracking. The fix: search only, with every call, form and download tracked.
Google switches on display ads and search partners by default, and that’s often where the money leaks. An audit finds it.
A new account set up properly in your name, or an existing one checked line by line.
The searches worth paying for, and the ones that only waste money.
A focused page for each campaign, so people land on exactly what they searched for.
Calls, forms and bookings tracked through Google Tag Manager, with cookie consent respected.
Search terms, bids and budgets reviewed every two weeks, not left to run.
Spend, enquiries and cost per enquiry, in plain English.
Your current account, or your area and competitors if you’re starting fresh.
Which treatments or services, what budget and what an enquiry is worth.
One for each campaign, built to turn a click into a call.
Campaigns live, with tracking tested before any money is spent.
Fortnightly checks and a monthly report.
Many local campaigns spend between £300 and £900 a month, paid straight to Google. You set the budget and can change it at any time; we’ll suggest a starting point based on your area and treatments.
It depends on the treatment and the competition. As a rough guide, we typically see around £15 to £20 per enquiry on dental campaigns. Tracking goes in from day one, so you’ll see your own figure.
You do. It’s set up in your name with access shared with us, so you keep the history if you ever move on.
Yes, with lead forms and split testing. Search usually comes first, because people searching are already looking for what you do.
You can. Google makes it easy to start, and just as easy to spend money on display ads and search partners that rarely bring enquiries. An audit, at £350, shows where the money goes.
